PressReady Blog: Entrepreneurs

Elevate Your Brand Using Cross Promotions

By PressReady Team

Elevate Your Brand Using Cross Promotions
One of the most effective ways to build your following is through cross promotion. This is a great way to tap into new audiences and grow your customer base. Once you find a brand that compliments your own, cross promotions allows you to share content, services and products to benefit both partners. Here are some cross promotional tactics that will grow your audience in engaging ways. 

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Building an Effective Media List

By PressReady Team

Building an Effective Media List
Looking to secure media coverage for your brand? We’re here to help! Building media lists best prepares you to start reaching out to journalists, freelancers, producers and other members of the media to get them to cover and share their story with their audience. In this week’s blog post, we break down a few simple steps to get started!

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Inspirational Podcasts To Listen To In 2020

By PressReady Team

Inspirational Podcasts To Listen To In 2020
As summer comes to an end, it’s important to focus on the things that push us forward so that the coming months are productive and progressive! Whether your priorities are on improving your personal life, work success or a combination of both, here are some inspiring and motivating podcasts that are sure to be a positive influence:

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Hosting Successful Virtual Events for Your Business

By PressReady Team

Hosting Successful Virtual Events for Your Business
Working from home has presented a number of challenges, but don’t let holding events be one of them! It’s more important now than ever to stay connected, and virtual events are a great way to stay in touch while keeping a physical distance. Whether you want to inform your audience on exciting new updates, celebrate a company milestone, or just break up the busy work weeks with something fun, virtual events can be an excellent strategy for your business. Here are some tips on how to host successfully so that your guests are sure to return for your next event!

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Working Collaboratively Outside of a Typical Office Setting

By PressReady Team

Working Collaboratively Outside of a Typical Office Setting
Staying at home for months on end is isolating enough - so don’t let your work feel the same way! Luckily in this technological age there are plenty of ways to stay closely connected with your team so that the ideas keep flowing and things feel as normal as possible. Yes, even the typical office chatter and events can occur virtually. Incorporating these collaborative methods into your work day is sure to bring your team together and keep morale high during these unusual times.

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How to Leverage Instagram Tools for Business Success

By PressReady Team

How to Leverage Instagram Tools for Business Success

Social media, with its incredible capacity to spread ideas, inspiration and information, has become an integral tool for the success of many brands and businesses. While increasing one’s social media presence is important in building a brand image, it’s just as important to know how to effectively leverage different social media features. In this article, we are highlighting some Instagram-friendly tools that can aid you or your brand/business in gaining traction on the platform. 

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Client Love: Katherine Parr Jewelry

By PressReady Team

Client Love: Katherine Parr Jewelry
Meet one of our inspiring PressReady clients, Katherine Parr Jewelry! PressReady had the opportunity to create a custom Pitch Kit for KP Jewelry in January 2020. Katherine Parr Jewelry is a luxury jewelry brand that prides itself on its global aesthetic and ethical production. This is definitely a brand to keep your eye on!

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Which Social Media Outlet is Best for Your Business

By PressReady Team

Which Social Media Outlet is Best for Your Business

There are so many different forms of social media that it can be challenging to determine which is the ideal channel for your company. While various social networks may be a good fit for your business, balancing your time investment is also important. For this reason it can be a good idea to begin by focusing on only a few, which are the best fit in order to speak to your consumer and reach your customers. In this article, we're highlighting key points and strengths for the most popular social media outlets and taking a look at which business types can work well with what social media channel.

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