PressReady Blog: Entrepreneurs

#PRAdvice: Planning Makes Perfect

By Madeline Leesman

#PRAdvice: Planning Makes Perfect
We live in an era of lots of different types of planning -- meal planning, travel planning, workout planning, so, why not plan your brand content? This would take an immense weight off your shoulders from trying to navigate all the deadlines and other obligations associated with your business on a day-to-day basis

Read more


Influencer Interviews: Joseph Lucido

By Madeline Leesman

Influencer Interviews: Joseph Lucido
Joseph Lucido is a San Francisco-based lifestyle blogger and model. With an Instagram following amounting of nearly 252 thousand, he certainly has experience collaborating with brands and sifting through the mountain of pitches he receives on a daily basis. For Joseph, what stands out in a pitch? And what is the one surefire thing to avoid? Take a look below.

Read more


Influencer Interviews: 5 Questions with Blogger Greta Hollar

By Madeline Leesman

Influencer Interviews: 5 Questions with Blogger Greta Hollar
Today's interview is with Nashville blogger and content creator Greta Hollar. Greta gives us her insight on how to maintain a successful brand partnership, about the best way to follow-up on a pitch, and the "don'ts" of pitching!

Read more


#PRAdvice: All About Style

By Madeline Leesman

#PRAdvice: All About Style
Presenting and owning a clear brand identity begins with a style guide. Without one, there is no uniformity in how your brand is presented to the rest of the world. 

Read more


PressReady's Liz Anthony Speaks at Hatch and BellyBrief Event in NYC!

By PressReady Team

PressReady's Liz Anthony Speaks at Hatch and BellyBrief Event in NYC!

PressReady co-founder Liz Anthony enjoyed every second of her time at BellyBrief's career workshop co-hosted by HATCH Collection in NYC last week! Liz contributed to a discussion panel alongside other hustlin’ and bustlin’ women from a cross-section of industries. They spoke about balancing their successful professional careers with their other full-time job: being a mom.

Read more


Five Tips for Creating Engaging Content

By PressReady Team

Thank you to Ellan Dineen, Marketing Associate at Design Wizard, for this guest post! Get to know Ellan better at the end of this post.

1. Keep your content timely: Create content that complements the current conversation. If there’s a big event happening or something that everyone’s talking about, take advantage of that energy, and use the buzz to inspire you. 

Read more


You're Invited: PressReady + The Accessories Council NYC Event

By PressReady Team

You're Invited: PressReady + The Accessories Council NYC Event

Join the PressReady team with the Accessories Council for coffee and light bites as we discuss new strategies for successful earned media pitches! To save your spot, drop us an email at hello@pressready.io with Accessories Council Event in the subject. 

Read more


Editor Interviews: 5 Questions with Beauty Editor, Consultant and Entrepreneur, Tara Rasmus

By PressReady Team

Editor Interviews: 5 Questions with Beauty Editor, Consultant and Entrepreneur, Tara Rasmus

In our 5 Questions series, we catch up with our favorite editors and influencers to find out just what it takes to make them want to learn more about a business and consider it for coverage. 

Today we bring you freelance beauty editor and consultant, Tara Rasmus! AND to top that off she's also the Co-Founder of some of our favorite brands and businesses, Izola, Odeme and Regular Visitors.  

Read more