PressReady Blog: How To

Press, Press & More Press! Leveraging Your Press Exposure to Catch More Attention for your Brand

By PressReady Team

Press, Press & More Press! Leveraging Your Press Exposure to Catch More Attention for your Brand
As your business is gaining popularity and press accolades, it is still the time to keep pushing for more, using your positive momentum to continue gaining visibility for your brand. And as more and more media outlets shine a light on your work, you have the opportunity to leverage your recent media publicity to gain even more followers for your business. Read on to figure out how!

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Brand Exposure 101: Now That Things Are Opening Up Again

By PressReady Team

Brand Exposure 101: Now That Things Are Opening Up Again
With Covid-19 restrictions loosening, business owners across the country are able set down their computers and greet their customers face to face once again-- woohoo! Here at PressReady, we've provided some ideas on ways that you can continue to reach a wider audience, now that in-person events have become more and more prevalent again.

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Common PR Mistakes

By PressReady Team

Common PR Mistakes

Public relations mistakes, no matter how small, can be costly to your brand’s reputation and eventually even your financial position. To help you along the way, here are three common public relations pitching mistakes small business owners make when first starting out, and how you can avoid them!

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How to Use HARO

By PressReady Team

How to Use HARO
Getting quoted or featured in the media gives positive exposure of your brand to audiences who you may not have reached yet. Here are a few simple tips on how to use HARO to effectively pitch your brand and your products. 

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How to break Writer's Block: Brainstorming and Blog Post Writing Tips

By PressReady Team

How to break Writer's Block: Brainstorming and Blog Post Writing Tips

Blog post writing is an essential and highly effective way to communicate with your consumers and key publics. Although writer’s block can be a challenge to overcome, there are plenty of ways to spark creativity and start brainstorming brilliant ideas! Here are five tips to help spark inspiration and overcome writer block!

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How to Find Your Mentor and Expand Your Network

By PressReady Team

How to Find Your Mentor and Expand Your Network
Networking is not simply all about collecting contacts, it is about planting seeds for long-lasting relationships. PressReady has created an action plan for you so that your networking connections will turn into long-term relationships that are sure to flourish. 

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New Year, New Aesthetic

By PressReady Team

New Year, New Aesthetic
First impressions are the most important and memorables ones. Your brand logo, icons, color palette, fonts, and overall aesthetic are all tools that when used consistently, cohesively and correctly, will ensure that your customers first interaction with your brand is exactly what you want it to be. 

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How to Create a Successful Vision Board

By PressReady Team

How to Create a Successful Vision Board
2021 is the year of change and productivity for your small business! A great first step to put that plan in motion is to create a vision board. A vision board is a visual representation of your goals.

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