About Us

Who We Are

PressReady was created by Liz Anthony and Suki Mulberg Altamirano, who together bring more than two decades of public relations and marketing expertise leading up two of New York's top boutique PR agencies to handling in-house PR for industry leaders including Coach, Elizabeth Arden, Rebecca Minkoff, Williams-Sonoma and Kenzo Parfums - LVMH. 

Liz and Suki have been featured as PR experts in articles in Forbes, Huffington Post, Business Insider and PR Couture and you've read about their clients in outlets like InStyle, Wall Street Journal, New York Times, Forbes, Fast Company, Entrepreneur, Vogue, People, Shape, Refinery29, Architectural Digest, Food Network and Bloomberg. 

What We Do

We believe your story deserves to be heard and we're here to help. Whether it's day 1 or day 1,000, we're here to get you PressReady. 

You have a compelling story, your business is seeing success, you know what sets your offerings apart from your competitors, but you have no idea how to get media to take notice.

Sound familiar?

Your business might not be ready to retain full-time external PR, copy writing or marketing support, but this doesn't mean you're stuck forever watching your competitors steal news headlines and add logos to their websites. 

PressReady is a program designed by two seasoned PR experts that leverages proven techniques for driving visibility and securing media coverage in top media outlets, speaking opportunities, partnerships and even pitching investors. Our workbooks, kits, lesson plans and downloadables are designed to give you all the tools, information and materials you need to be setup for success. We also feature two custom built pitch kits where our team will do the heavy lifting for you!

From the do's and don'ts of reaching out cold, to writing a great pitch, how to capture their attention, when to pitch, what to pitch, how to find and work with influencers, producing SEO-optimized press releases and writing a great subject, PressReady is here to help with proven strategies that have placed countless businesses in top media outlets. 

Are you ready? Find your perfect PressReady package here!

As Seen In 

PressReady is proud to be a member of and seen in the news with the following organizations and outlets!