PressReady Blog

Elevate Your Brand Using Cross Promotions

By PressReady Team

Elevate Your Brand Using Cross Promotions
One of the most effective ways to build your following is through cross promotion. This is a great way to tap into new audiences and grow your customer base. Once you find a brand that compliments your own, cross promotions allows you to share content, services and products to benefit both partners. Here are some cross promotional tactics that will grow your audience in engaging ways. 

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Writing a Compelling Pitch

By PressReady Team

Writing a Compelling Pitch
In the PR industry, pitches are crucial to building connections, partnerships, and securing media coverage. A well-composed pitch can help you bring your brand exposure and create quality content, benefiting both parties participating. Don’t be intimidated about nailing your successful pitch- we’ve mapped out some of the best tips on where to get started! 

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Building an Effective Media List

By PressReady Team

Building an Effective Media List
Looking to secure media coverage for your brand? We’re here to help! Building media lists best prepares you to start reaching out to journalists, freelancers, producers and other members of the media to get them to cover and share their story with their audience. In this week’s blog post, we break down a few simple steps to get started!

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Fall Forward with Best Laid Plans

By PressReady Team

Fall Forward with Best Laid Plans
When thinking about planning, we immediately think of New Year's resolutions. We use it as a way to adjust our practices and determine what can be improved to ensure success in the coming year. But, with the impact of COVID, why wait until the end of the year?

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Inspirational Podcasts To Listen To In 2020

By PressReady Team

Inspirational Podcasts To Listen To In 2020
As summer comes to an end, it’s important to focus on the things that push us forward so that the coming months are productive and progressive! Whether your priorities are on improving your personal life, work success or a combination of both, here are some inspiring and motivating podcasts that are sure to be a positive influence:

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Staying Personal in a Digital Age

By PressReady Team

Staying Personal in a Digital Age
 The Pandemic Digital Age can make it hard to add personal touches to communication with clients and valued customers. Writing a letter used to go a long way, but something that simple seems to mean a lot more now given that most interaction is done through a screen.

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Hosting Successful Virtual Events for Your Business

By PressReady Team

Hosting Successful Virtual Events for Your Business
Working from home has presented a number of challenges, but don’t let holding events be one of them! It’s more important now than ever to stay connected, and virtual events are a great way to stay in touch while keeping a physical distance. Whether you want to inform your audience on exciting new updates, celebrate a company milestone, or just break up the busy work weeks with something fun, virtual events can be an excellent strategy for your business. Here are some tips on how to host successfully so that your guests are sure to return for your next event!

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5 Inspiring Books to Read Right Now

By PressReady Team

5 Inspiring Books to Read Right Now
Finding inspiration can be hard while staying stuck inside the house for months on end! It can be extremely difficult to not feel defeated while balancing all of the things that life throws at you, especially while running a business in the midst of a global pandemic. But sometimes you have to fall back on others and read their stories to help you remember where your fire came from. Read on to see 5 books that have inspired us and that we hope will reinvigorate  you, too! 

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